I was asked to give a presentation for OpenDialogues Digital Brand Building Conference. As a creative I’m a big proponent of storytelling, so I put together a 45 minute slideshow that tackled the topic of “Connecting Consumers to Brands Through Modern Storytelling”. It was a B2B Conference, and I was thanked profusely for “my style”. I’ll take that as a compliment, because of all the presentations I watched, mine was the only one that didn’t have the entire speakers notes in text on the screen verbatim with their performance.

I believe a picture tells a thousand words, and B2B leaders in my experience hadn’t been immediately open to social as they felt that was simply a consumer play. So I rattled the cage as it where.