I create ideas and produce visual media.
I’m a hands-on creative storyteller and have spent over two decades developing and producing compelling, award winning visual and experiential narratives for brand to consumer engagement.
Designer
I work quickly and precisely without sacrificing innovative approaches, surprising thinking, meticulous detail and core fundamentals of design. Having both freelanced with a wide variety of recognized ad agencies as a white-label supplier and through curating an extensive list of my own clientele, I have an extensive background across all media touchpoints.
Art Director
As an AD I seamlessly ease myself into existing brand vision and standards to ensure aesthetic direction is communicated for ongoing or new projects, regardless of working solo, collaboratively or managing a creative team. Strategically focused and hands-on, I develop ideas from Moleskine to software, through to QA, regulatory, linguistics and client communication.
Creative Director
I believe in consumer insight as a starting point to build a narrative through innovation and technology as it suits. Digital, social, TV, CRM, print, experiential, shopper marketing or events, I work to lead the team strategically to augment a brands position through development of a purposeful vision. I believe in a team-centric approach, aligning work with mentoring and fostering growth.
Whether I am the team, part of the team or leading the team, I love being involved in the creation of narratives that connect brands with consumers.
Sep 2017 - Present
Wilfred Kirby
Creative Director
May 2015 - Aug 2017
Relish Interactive
Creative Director
Jul 2011 - Nov 2013
Bryan Mills Iradesso
Digital Creative Director
Feb 2010 - Jul 2011
Henderson Bas Kohn
Creative Lead, Senior Art Director
Dashboard
Associate Creative Director
Jul 2005 - Nov 2009
studio:cmd activemedia
Art Director
Apr 2000 - Mar 2009
Having been recognized as an innovator in creative excellence by the Instituto Europeo di Design, I have also helped to create award-winning brand campaigns with accolades from Cannes through the Academy of Canadian Cinema and Television.
Storytelling is my passion, and believe it can exist in any form, container, ad-buy or output. I have a broad base of work in both the B2C and B2B space, and am as comfortable with blue chip as I am blue collar.
When I’m not making handsome things, I’m out in the canoe, making maple syrup or ATVing.
I live in a log cabin with my family, on a river, in the forest.